The CRM you don't have to update.
Acre reads the documents landing in your inbox, files each one onto the right deal, and tells you when a deal has moved — with the paperwork that proves it. You confirm. That's the whole job.
Built for the solo agent who is also their own transaction coordinator.
A signed purchase agreement arrives in the agent's inbox. Acre files it onto the 14 Birch Ln deal on its own, then suggests moving that deal to Under contract — citing the document it just filed. The agent taps to confirm.
Every other CRM waits for you
to type it in.
That's the whole problem. A CRM is only as current as the last hour you spent feeding it, and you don't have that hour. Acre takes its input from the work you're already doing — the email you already got, the document already attached to it.
The paperwork files itself
A disclosure, a purchase agreement, an inspection report lands in your email. Acre recognises what it is, matches it to the right deal, and files it there. Junk PDFs never reach you. Anything it isn't sure about waits in a review queue instead of guessing.
Every other CRM: download, rename, find the deal, drag, repeat.
Your pipeline tells you it's stale — and shows the receipt
When a signed purchase agreement files itself onto 14 Birch Ln, Acre says the deal looks like it's under contract and shows you the document that made it think so. One tap moves it. Acre never moves a deal on its own.
Every other CRM: a board that is only ever as current as your last free Tuesday.
A pipeline board with three columns. Acre notices that 14 Birch Ln looks like it is under contract and says so on the card, citing the signed purchase agreement it filed. The agent taps once and the card moves to the Under contract column. Acre never moves it alone.
Follow-ups leave from your own inbox
Acre drafts the reply from the real thread and the real deal facts, you read it, and it sends through your Gmail — your address, your signature, saved in your Sent folder. Your client sees an email from you, because it is one.
Every other CRM: a no-reply address your client has never seen before.
A client asks what happens after the inspection. Acre writes a draft reply from the real thread and the real deal facts, adds the agent's own Gmail signature, and waits. The agent reads it and presses Send, and the message leaves from their own address.
An AI that asks permission.
Your database is your livelihood and your reputation is on every email that leaves it. So Acre does the filing and the noticing, and stops. Everything a client can see is still your decision, every time.
Never emails a client something you haven't read.
Never moves a deal you haven't tapped.
Never dials, drips or blasts your sphere.
Never guesses when it isn't sure — it asks.
Four screens. That's the whole app.
Acre is deliberately small right now. We took out everything that promised more than it delivered, because a realtor who is paying judges us on what's in front of them — not on a roadmap.
Today
A short list of what actually needs you — built from real signals, never from a score that decided you should cold-call your sphere.
Relay
One inbox for client email. Acre drafts from the real conversation; you send from your own Gmail.
Hub
Your people and your listings. Import once and Acre sorts your sphere from your clients for you.
Pipeline
Every deal on one board, with the documents already attached and a nudge when a stage looks out of date.
The Today list holds three things that need the agent: a client reply in Relay, a deal whose closing date is slipping, and a document Acre filed. They check each one off and the list reaches zero — Acre is all clear.
Not here yet
- Outlook and Microsoft 365 inboxes — Gmail only for now
- Live MLS listing sync
- Lead routing, scoring and dialers
- Automations you build yourself
- Team seats and shared pipelines
- SMS
We'd rather list these than let you find out after the card is charged. Founding members decide which one is next.
A two-way deal, written down.
We're taking 50 realtors and no more. You're not a free trial we hope converts — you're the reason the next version exists, and the price says so in both directions.
- $49 a month for as long as you keep your seat — whatever we charge later
- A direct line to the founders. Not a ticket queue, not a chatbot
- Your requests ahead of everyone else's, because there is no everyone else yet
- A note every week saying what you asked for and what we shipped
- Twenty minutes on a call every two weeks
- Tell us the moment something breaks — there's a button in the corner that reaches us directly
- Run your real business on it, not a test account
Locked for as long as you keep the seat. There is no free trial — the card is the commitment, for both of us.
- Charged the day you're let in
- 30-day refund, no questions
- Cancel any time, no contract
The questions you'd otherwise have to email us.
Why am I paying for software that isn't finished?
Because the free version of this didn't work. Free users are polite: they nod on the call, they don't log in, and they never tell you what's actually wrong. Paying changes what you are to us — at $49 a month you're invested in what gets built next instead of watching it get built, and we owe you a product rather than a favour. So the risk sits on our side of the table, not yours. Run your real business on Acre for a month, and if it hasn't earned its place, say the word: we refund every dollar you've paid and purge your account in full — contacts, deals, documents, the mail we read, all of it gone — and you're out of the beta owing us nothing and leaving nothing behind. No exit interview, no win-back campaign. A 30-day guarantee only means something if walking away is genuinely this easy.
What happens after I apply — and how long until I know?
A founder reads your application, usually the same day and never later than the next one. If it's a fit you get an invite link, and that link is the only door into Acre right now: there's no open signup, no waitlist you sit on for a quarter. If it isn't a fit yet we tell you why in a sentence, which is worth more to you than being left on a list.
What does the first week actually feel like?
Day one is connecting your Gmail and calendar and importing a CSV from whatever you're on now — about twenty minutes. Then Acre reads what's already in your inbox and starts filing what it recognises. Expect the review queue to be at its busiest that first week, while it works out which sender is your title company and which is a newsletter; expect it to go quiet by the end of it. That's the honest shape of it, and it's why the guarantee is a full month rather than a weekend — one week isn't long enough to judge us.
Will Acre ever email my clients on its own?
No, and the whole product is built around that line. Acre drafts, you read, you send — from your own Gmail, with your signature. It never sends a message you haven't approved, never moves a deal without your tap, and there is no drip campaign, dialer or auto-nurture hidden in a settings page. If you stopped opening Acre tomorrow, not one of your clients would hear a word from it.
What happens when Acre files a document on the wrong deal?
You move it, and it costs you one tap. Acre only files on its own when it's genuinely confident — the sender is a verified match on the deal, or it reads the document itself with high confidence. Everything below that bar waits in a review queue for you to place, and things that plainly aren't transaction paperwork — newsletters, receipts, a flyer — are hidden instead of dumped in front of you. It will get one wrong eventually. It will never get one wrong quietly.
Do I have to use Gmail?
Yes for now, and that's the honest answer rather than the convenient one. Both of the things you'd actually pay for — the filing and the follow-ups that leave from your own address — run through Google, so a Gmail or Google Workspace inbox is what makes Acre worth money today. Outlook and Microsoft 365 are on the list and are not built. We'd rather lose your business than take your card for something that won't work on your inbox.
Do I have to leave my current CRM to try this?
No, and we'd rather you didn't in the first weeks. Import a CSV, connect your inbox, and run Acre beside what you've already got — the side-by-side is the whole point, because the only question that matters is which one you stop opening. If Acre isn't obviously the better one by the end of the month, take the refund; you'll have lost an import and nothing else.
What happens when it breaks?
It will, somewhere — a beta this small is mostly edges. There's a "Something's wrong" button in the corner of every screen that pages us with the page you were on and what went wrong, so you never have to write a bug report. Acre also repairs its own plumbing: when a Google token expires or an inbox sync fails, it fixes the connection itself and logs the attempt rather than going quietly dark on you. It never repairs your CRM content that way — infrastructure only. In a cohort this size, a bug two people hit is what we drop everything for.
Where does my data live, and can I get it back out?
Any time, without asking us. Settings → Your data exports one JSON file with everything in it — contacts, deals, documents, conversations — and the same screen erases all of it permanently if you'd rather. Acre reads your inbox because that's the job, and what it reads is covered in plain language in the privacy policy, including what our AI provider is and isn't allowed to do with it.
Is there a contract, and what if I cancel?
No contract, no annual commitment, and no phone call to get out — cancelling is a button in Settings. Inside the 30-day window you get every dollar back. After that you simply stop being billed at the end of the month, and your export still works on the way out. The one thing you don't get back is the price: $49 belongs to the seat, and the seat goes back to the cohort when you leave it.
Is this for teams?
Not yet. Acre is shaped around the agent who is also their own transaction coordinator, their own assistant and their own CRM admin — one inbox, one pipeline, one person deciding. Shared pipelines and team seats would bend that shape, so they come after this cohort rather than during it.
Stop feeding your CRM.
Tell us about your business. A founder reads every application — a person, not a form — and answers either way.
Apply for a founding seat$49/month once you're in · 30-day refund · cancel any time